Over the years, it has become much harder to navigate the experience of shopping for insurance given rising insurance rates, increasing accident frequency despite safer vehicles and climate-related claims in some geographical locations. In some states, it has become challenging to obtain insurance coverage that adequately protects against risks associated with hurricanes, flooding and other natural disasters as many carriers are pulling out of these higher-risk areas. The consequence: consumers are shopping for competitive policies and coverages that meet their needs.

In this quickly changing landscape, strategic partnerships have become integral to driving sustainable growth and fostering innovation. Strategic partners are companies working together to address each other’s clients' challenges. Such a partnership will often include value-added services to effectively address customers’ unique needs, especially as they relate to each company’s products or services. Tailor-made insurance offerings for clients of real estate agents are one example. VIU by HUB, who has partnered with auto, educational and real estate companies, is a prime example of a strategic partner. VIU by HUB’s insurance experts help better serve partners’ clients through finding comprehensive coverage options and offering neutral advice. By facilitating a transparent marketplace and providing expert guidance, VIU by HUB enables strategic partners and their customers to make well-informed decisions amidst the complexities of the insurance marketplace.